UK's cheapest supermarket for a weekly shop this month revealed – and you could save up to £44 | The Sun09/06/2023
The UK's cheapest supermarket has been revealed and you could save £44 on your weekly shop.
Asda has regained its crown as the cheapest supermarket for a trolley full of items knocking Morrisons off the top spot.
Analysis by Which? has revealed its latest findings on supermarket pricing in August, after a shock result last month.
The analysis is done on a monthly basis and involves comparing prices across eight of the UK's biggest supermarkets.
Last month, Morrisons was top for a trolley full of groceries knocking Asda off the number one spot for the first time since January 2020.
But this month the results reveal that Asda has regained its title.
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Asda was the cheapest for a trolley load of 133 items including branded items such as Andrex toilet paper and Cathedral City cheese.
This shop did not include discounter supermarkets Aldi and Lidl, as they do not always stock some of these products.
Asda came in at £325.35 on average for this shop, beating the next cheapest Morrisons, by £15.93.
Morrisons trolley load of shopping cost £341.28 on average in August.
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Waitrose was £43.69 more expensive than Asda, coming in at £369.04 or 13% more, on average, for the trolley of items.
Here are the full rankings based on a trolley full of (133) items.
- Asda – £325.35
- Morrisons – £341.28
- Tesco – £352.86
- Ocado – £353.81
- Sainsbury's – £359.41
- Waitrose – £369.04
The consumer group also found that Aldi shoppers are quids in when it comes to doing a smaller shop.
A basket full of groceries was compared across all the major supermarkets, this time including Aldi and Lidl.
This month revealed that a basket of goods in Aldi cost £65.21 on average across the month.
Fellow discounter Lidl was not far behind Aldi with their basket of groceries costing £66.53, just £1.32 more expensive.
Waitrose was the most expensive this month, with a basket of groceries totalling £79.51 on average, which is 22% more than Aldi – a difference of £14.30.
Here are the full rankings based on a basket of (37 items) items.
- Aldi – £65.21
- Lidl – £66.53
- Asda – £71.48
- Tesco – £74.00
- Sainsbury's – £74.12
- Morrisons- £75.37
- Ocado – £79.38
- Waitrose – £79.51
The latest pricing from Which? demonstrates that significant savings can be made on groceries depending on where you shop.
However, even budget ranges at the discounters have risen in price significantly, and Which? believes that supermarkets must do more to help their consumers.
The consumer champion believes that supermarkets could do more by ensuring smaller convenience stores stock a range of essential budget lines that support a healthy diet.
Morrisons has recently done this by committing to stocking 40 of its budget items in its smaller convenience stores in the forthcoming weeks.
Supermarkets also need to ensure unit pricing is clear so that customers can easily work out the best value products.
This includes providing unit pricing on loyalty card prices.
Ele Clark, Which retail editor, said: "The cost of living crisis is taking its toll on households up and down the country.
"With many turning to discounters for their food shop, it is no surprise that our latest research shows that once again Aldi is the cheapest supermarket.
“Which? believes that supermarkets are failing to adequately help shoppers during the current crisis.
"They must ensure everyone has easy access to basic, affordable food ranges at a store near them – including providing a range of essential budget lines that support a healthy diet in smaller convenience stores.
"They must also provide transparent and comparable pricing so people can easily work out which products offer the best value."
How can I save money on my supermarket shop?
There are a number of ways you can cut costs and drive down your food bills.
Making a list before you head out to do your food shopping is always a good start as you'll be less likely to make any rash purchases.
Buying supermarkets' own-brand goods instead of higher-end more notable brands could save you a few pounds too.
More supermarkets are running "wonky" veg schemes, where you pay less for fresh produce that's misshapen or imperfect.
Lidl, for example, has its Waste Not scheme where you can get a whopping five kilos of fruit and veg for just £1.50.
Checking how much a product costs based on quantity could save you some money.
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But you should always check the price per kg/lb/litre so you're making a like-for-like decision.
A lot of supermarkets run loyalty schemes, where you can build up points to spend on a later shop.
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