Mothers brand Scruff-a-Luv toys as 'rubbish' and a 'mess'

Mother slams £25 Scruff-a-Luv toy that is advertised as transforming from ‘scruffy’ rescue dog into a ‘glossy’ house pet after a bath and blow dry – saying it still looks bedraggled after a wash

• Parents slammed the Scruff-a-Luv toys that claim they transform after a wash
• They claim the toy was a ‘waste of money’ and looked like a ‘scruffy mess’
• The Scruff-a-Luv toy comes in a shabby state before being ‘rescued’ after a bath 
• Mothers say despite following instructions, it didn’t transform into a glossy toy

Mothers who bought the popular Scruff-a-Luv toy for their child for Christmas have been left furious as they claim it looks nothing like the adverts.

The toy comes in the form of a shabby ‘rescue pet’ before supposedly tranforming into a happy house pet after a bath and blow dry – but unhappy shoppers claim it is a ‘waste of money’.

Ranging from £9.99 to £29.99, the unfortunate toys are meant to have their fur groomed to be transformed to reveal their glossy new beauty.

A description on the Scruff-a-Luv website says: ‘They arrive as a sad, matted ball of fur, but once you bathe them, dry them, brush them and love them, you’ll discover what kind of pet they really are and reveal their true beauty. In exchange they’ll be your FFF (Furry Friend Forever)….’.

But mothers claim that despite following the instructions, the stuffed toys still looked like a ‘scruffy mess’, and looked nothing like they do in photos online or in the advertisements. 

Mothers who bought the popular Scruff-a-Luv toy for their child for Christmas have been left furious as they claim it looks nothing like the adverts 

The toy comes in the form of a shabby ‘rescue pet’ before supposedly tranforming into a happy house pet after a bath and blow dry – but unhappy shoppers claim it is a ‘waste of money’ 

The Scruff-a-Luv description reads: ‘They arrive as a sad, matted ball of fur, but once you bathe them, dry them, brush them and love them, you’ll discover what kind of pet they really are and reveal their true beauty. In exchange they’ll be your FFF (Furry Friend Forever)….’.

Taking to Mumsnet, one disgruntled parent wrote: ‘Has anyone else fallen victim to the atrocities of Scruff-a-loves? My smallest begged for one for Christmas – being the incredible mum I am, I obliged.’

She continued: ‘Once dipped in water and swirled around a bit, it’s meant to transform into a glossy haired toy of dreams.’

However the mother was not impressed with the results, writing: ‘Not really what the box or advert suggested. £25! I feel like a prize plonker.’

Taking to Mumsnet , one disgruntled parent wrote: ‘Has anyone else fallen victim to the atrocities of Scruff-a-loves?’

Mothers were quick to share their own experience with the toy, with one claiming it looked like a ‘scruffy mess’

And other mothers were quick to share their own experience with the toy, with one claiming that ‘even the dog wouldn’t play with it’. 

One mother said: ‘DD (dear daughter) wanted one for her birthday in October. It looks only marginally better than yours even now!  

‘Still a scruffy mess, mostly I keep putting it on the radiator in the hope of improvement’.

Another said: ‘£20, and as I spent half an hour on xmas morning blow drying it, and seeing how small and c**p it was, I did think wtf.

‘She does love it but it’s definitely not worth the money’.

Another commented: ‘We had a rabbit one and did diligently follow instructions and it still ended up like yours. Utter utter rubbish – even the dog won’t play with it.’  

MailOnline has contacted Moose Toys, who create the Scruff-a-Luv, for comment. 

The Scruff-a-Luv website currently shows a warning against counterfeit versions of the toy which are being sold in China.

One Facebook user said her Scruff-a-Luv ‘looked no better dried and brushed’, sharing an image of the toy before and after washing

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