How Kim Kardashian’s SKIMS is helping fight coronavirus

How Kim Kardashian’s SKIMS is helping fight coronavirus


As coronavirus continues to spread around the world, celebrities are finding news ways to lend a hand, whether by donating to hospitals, feeding families or simply helping boost fans’ spirits during these dark days.

The latest to pitch in is shapewear mogul Kim Kardashian, whose SKIMS brand will be restocking its popular Cotton Collection on Monday, March 23 at 12 p.m. EST, with 20% of profits going to Baby2Baby’s COVID-19 Emergency Response Program to provide basic essentials to children and families impacted by the outbreak.

According to a press release: “Over the last five days, Baby2Baby has distributed over 1.3 million items including diapers, formula, hygiene, clothing, blankets and more.”

Priced from $18 to $56, the restocked Cotton Collection will be available in sizes XXS-4X and includes bras, undies, leggings, tees, tanks and more. Fans can join the waitlist now on SKIMS’ website to get early access to shop.

In the meantime, Kardashian herself, like so many others, is taking extra precautions to prevent the virus’ spread by staying home.

“Miss my sisters but we are all social distancing and staying away from each other all separately self quarantined,” the 39-year-old star shared on Instagram Wednesday. “It’s hard but we have to do this for our safety and for everyone else’s. PLEASE do not ignore the severity of the warnings to stay inside to stop the spread of this virus. We will all get through this! #TogetherApart”

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