2GB’s Ben Fordham finishes ratings year on a high12/08/2020
2GB's Ben Fordham has cemented his lead in Sydney's breakfast radio, growing his audience by a per cent in the final ratings survey of the year.
The 43-year-old had an audience share of 17.1 per cent, making him the most popular breakfast presenter on Sydney radio. The result will be considered a win for the radio network, which appointed Fordham as the replacement for long-serving radio host Alan Jones in June. 2GB is owned by Nine Entertainment Co, the owner of this masthead.
Ben Fordham remained the most popular breakfast host on Sydney’s radio airwaves.Credit:James Brickwood
Fordham's nearest competitors were Kiis breakfast duo Kyle Sandilands and Jackie O, who extended their lead over the ABC by climbing to an 11.3 per cent share.
ABC Sydney presenters Wendy Harmer and Robbie Buck dipped 0.1 of a point to 10.5 per cent. Other program including Nova 96.9's Ryan "Fitzy" Fitzgerald and Michael '"Wippa" Wipfli and 2Day FM's music-only breakfast show also grew audience share by more than 0.5 points.
2Day FM grew by 0.7 points, giving new breakfast show hosts Ed Kavalee, Dave Hughes and Erin Molan a 4.2 per cent benchmark when they start on the airwaves early next year.
The survey was not as positive for WS FM and Smooth FM, which both fell more than 0.6 points in breakfast. Smooth FM remains the number one station in drive time (4pm-7pm) despite an 0.5 point dip to 10.8 per cent.
Kiis FM grew the most of any station overall, up 1 per cent to 9.7 per cent, but it was 2GB that remained the most popular Sydney radio station on a 13.8 per cent audience share, according to data from measurement provider GfK.
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