KFC launches Cheetos-topped chicken sandwich06/21/2019
KFC has been busy as of late.
The fast food chain announced the arrival of its first vegan dish last week – the Imposter Burger – which will be available in selected stores from 15 July for four weeks.
This news was followed up with the add-on of spicy rice and creamy mash to its regular menu.
Just days later, we’re treated to another addition: the Cheetos-topped chicken sandwich.
The sandwich features KFC’s classic chicken fillet, along with a special Cheetos sauce, mayonnaise and of course, the cheesy puffed snack itself.
‘After an overwhelmingly successful test earlier this year, Kentucky Fried Chicken and fan-favourite Cheetos are giving fans nationwide access to the sought-after Cheetos Sandwich,’ the company said.
Sadly, it’s not all good news.
Unfortunately, the Cheetos sandwich – which will launch on 1 July and be on offer for a month – is only available in the US.
The rollout is part of KFC’s new business plan. More items will be released throughout 2019 than customers have been offered in the past five years, in an attempt to appeal to a younger audience.
‘If we really want to attract a younger customer it can’t just be about fun advertising and fun stunts,’ Kevin Hochman, the president of KFC’s US business, told Business Insider.
We’ve got our fingers crossed for a UK launch soon.
Until then, you could make your own by purchasing a bag of Cheetos and adding some to your regular chicken order.
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